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3nom Case Study: Apparel Manufacturer Cloud Migration


2021 has become a pivotal year when digital transformation has reached small and medium-sized businesses (SMBs). Faced with the unpredictability of the pandemic, the shifting preferences of the employees many of whom discovered they prefer working remotely, and the increased accessibility of user-friendly IT solutions, SMBs embraced cloud computing. 

Once of such companies is NY-based Hansleson Int’l Trading Inc., a long-time client of 3nom. They have been manufacturing quality menswear and children’s clothing for three decades straight from the heart of the New York Garment District. For them, 2021 brought a move, a shift towards a more flexible working environments, and a cloud migration. They are entering 2022 with a more efficiently-used space, no servers to worry about, and happier employees. 


Problem: Inefficient Use of Resources

For years, on-site servers occupied a whole room in the Haselson’s Garmet District office. While small, this precious piece of real estate has been straining budgets and human resources, distracting staff from the core functions of the business. 

After COVID, the leadership decided to move part of the office from Manhattan to Brooklyn. With that, the complexity of maintaining servers for two separate office has become obvious. No business leader is excited about doubling their investment in their non-core functions; for Haselson, that non-core function that didn’t warrant increased investment, was IT. 

Haselson’s Enterprise Resource Planning (ERP) system had already moved to the cloud—their earlier project with 3nom—so now it only made sense to move the rest of the operations, including file storage and emails, to enable seamless collaboration between two distributed locations, as well as remote work. 


Solution: Cloud Migration and ERP Update

Haselson has worked with 3nom for many years, laying the foundation for the full cloud migration with a lean and efficient IT infrastructure. “I trust Abe Sasson and his team to navigate the IT landscape for my company,” says Raffael Mugrabi, Haselson’s VP of Administration. Stage one of the migration preceded the project covered here. In 2020, 3nom has moved Haselson’s ERP system into the cloud, which has untied the staff from a single location. 

During the final stage of the cloud migration, Haselson’s files, emails and storage has been consolidated in the cloud.  


Result: Fully Managed IT Infrastructure in the Cloud

Cloud migration has allowed the firm to retire all their servers and reduce rent payment by roughly $2,000 per month—the equivalent of an extra server room they no longer need. 

But an even bigger benefit Haselson observed is mobility. Cloud-based IT infrastructure has allowed them to continue with business as usual no matter if the office is closed or any other disruption takes place. This means happier staff, increased security, and business continuity in its finest. 

“​We were happy to discover that that user experience post-migration was ​very similar—our employees didn’t need to relearn how to do anything,” says Mugrabi.    



Gradual digital transformation is more realistic and preferable for SMBs. Working step by step, Haselson has been able to optimize their resource use, eliminate unnecessary costs, increase employee satisfaction, and ensure business continuity. Moreso, they were able to achieve all this without disruptions to their business or to their user experience. 

As for the next steps, Haselson is working closely with 3nom to continue the successful journey. Their prioritie are: switching to the licensing model with the software they use, such as MS Office, upgrading their security, and securing their backups.  

Are you ready to take the first step towards the digital transformation in your company? Schedule your free 30-minute conversation with 3nom today

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